What Is The Most Important Component That Will Make A Joint Venture Giveaway Productive For Me?
A JV giveaway event is a website setup by Internet marketers who agree to use their email lists to help construct the lists of subscribers of all the participants involved. By taking part in such an event every participant has the possibility to increase the size of their own list by capitalizing on the combined power of all the other list owners who are taking part.
The way it works is each participant of the JV giveaway contributes one or more gifts along with their squeeze pages they will be using to collect new sign-ups. They then agree to send letters their list on launch day promoting the giveaway and all the free products being given for free by other participants.
The one most significant factor that will make a JV giveaway event a success for you, would undoubtedly be - your contributions. An effective event (for you) would be an event where you built your email list. For that to take place you want people to opt-in for your offers. Therefore you need your gifts to be attractive for the people that sign up for the giveaway event as members.
What are the attributes your gifts must have?
1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.
2) Contemporary - Your offer must not be a worn out eBook from 2002.
3) Substance - Your gift should provide valuable, practical information.
4) High quality graphics - People "shop" with their eyes. Create your graphics alluring, pleasing to look at and interesting.
5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You basically need to sell your gifts twice:
A. At the gift list - You need an attractive headline (some events limit it to 25 characters) and a to the point, engaging copy (some events limit that to 500 or even 300 characters).
B. At the gift's squeeze page - this is same as a sales letter only instead of a "buy now" button you will have an opt-in form.
6) Bonuses - You need to (yes, "must" - people have come to count on this) have bonuses on the download page. Please, add a few sound bonuses and not just the usual affiliate promotions.
7) Follow up - Follow up on your subscribers. Make it unique and offer more bonuses.
Conclusion
You need good marketing skills for your contributions to create the type of results you strive for. Invest in your gifts and your list will grow.
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